Trump to Meet Crypto Executives as SEC Unveils Token Rules

President Donald Trump is set to welcome cryptocurrency executives to the White House on Wednesday, a gathering that coincides with a busy week for U.S. financial regulators working on digital asset policy.

The event, scheduled for the afternoon, will feature remarks from the President alongside technology leaders, according to his official agenda. The White House did not immediately respond to requests for comment.

Attendees are expected to include officials from major crypto firms such as Coinbase and Ripple, as well as representatives from venture capital firm Andreessen Horowitz and exchange operator Nasdaq. Trade association leaders and figures like CFTC Chair Mike Selig, SEC Chair Paul Atkins, and crypto adviser Patrick Witt are also slated to be present.

Reports indicate that representatives from prediction markets were initially considered for the event but will not be included.

The meeting comes as the Securities and Exchange Commission on Tuesday proposed long-awaited rules that would exempt certain token offerings from securities regulations, potentially simplifying how crypto companies raise funds. Separately, the Commodity Futures Trading Commission is scheduled to address crypto regulation at an industry event on Thursday.

Since returning to office in January 2025, Trump has pursued a crypto-friendly agenda, working through both the SEC and CFTC. Broader crypto legislation has stalled in Congress.

Recent polling by Varta Wire and Ipsos suggests a majority of Americans believe the President and his family have inappropriately profited from the crypto sector, and that his policy decisions are influenced by his private business interests, which include World Liberty Financial and the Trump meme coin.

Trump has stated he has no day-to-day role in his family's business and that his investments are independently managed. The White House has dismissed allegations of impropriety.